Le Substack de Hana

Le Substack de Hana

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OMNISCIENT READER'S VIEWPOINT, THE MOVIE
A cultural moment that can align: IP Development, Brand Expansion, Cultural Co-Creation, and Strategic PPL
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Hana Tolio
Otaku vs Oshikatsu
Two cultural engagement models reshaping brand strategy in Japan and beyond
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Hana Tolio
What if Luxury Brands Just Didn’t Understand the Vertical Integration of Content?
The luxury sector has mastered the art of horizontal prestige.
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Hana Tolio

mai 2025

avril 2025

mars 2025

février 2025

The Gamification of Asian Society
A Strategic Imperative for Brands to Adapt (yes even with western Gen Z)
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Hana Tolio
From Han to Ouri: How Miss Darcei and TIRTIR target Inclusivity in K-Beauty
K-Beauty’s evolution from a skincare-centric industry to a global leader through Inclusivity
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Hana Tolio
What Luxury Can Learn from Japan’s Gashapon Economy
Leveraging Collectibility to Drive Market Impact
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Hana Tolio

septembre 2024

Bientôt disponible
Il s'agit de Le Substack de Hana.
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Hana Tolio
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